CE Online Tutoring

Project
SaaS platform
Role
UX/UI Designer
Year
June, 2023
Project Type
SaaS
Product Design
B2C
Online Learning Platform
Learning Management System (LMS)
SEO Optimization
About
We transformed Connect Education Inc.'s online learning platform to optimize the educational experience for teachers and parents, creating a comprehensive digital ecosystem that seamlessly integrated learning management, communication tools, and resource sharing across web and mobile platforms.
Sign up flow
Seamlessly transition from filling all info at once to step-by-step input. Enjoy the convenience of a save function, ensuring no rush. A hassle-free way to join us!
Rescheduling the lesson
Revamped lesson rescheduling process with a user-centric interface. Now, enjoy a more intuitive experience with detailed lesson insights and vibrant visuals
Calendar mobile view
Enhancing mobile calendar view for user-friendliness. Introducing list view and grid view options, ensuring optimal usability on smaller screens.
The Process
Our process at Connect Education Inc. is based on Lean UX and Agile methodology. By integrating Lean UX principles into the Agile methodology, teams can create a powerful process that ensures products are not only developed efficiently but are also deeply aligned with user needs and goals. We aim to incorporate the key phases of Continuous Feedback, User-Centered Design, Adaptation, Shared Ownership, and Fast Iterations in our platform.
The Problems
Before I joined, the beta platform was launched without usability testing or consideration of technical constraints. I conducted user interviews and competitor research (US/Canada) to identify pain points and growth opportunities. The research focused on user goals, current journey issues, task success, and informed a redesigned prototype and new marketing strategy to increase user adoption.
Insights for Revamping
During my tenure as a UX/UI Designer at Connect Education Inc., I actively participated in revamping the beta version of the platform alongside my talented teammates. This collaborative effort allowed us to gain valuable insights into the platform's functionality and user experience, resulting in the identification of several key areas for improvement:

User Journey Enhancements

Through collective brainstorming sessions, we scrutinized the user journey to uncover pain points and bottlenecks. This enabled us to create more intuitive pathways for teachers, parents, and students, ultimately streamlining their interactions with the platform. Some of the user interfaces will be easier to use, for example, we provided more specific options that the user can select their lesson date directly.

Feedback-Driven Iterations

By engaging in iterative design reviews and conducting usability tests within our team including the teammate and target users, we pinpointed areas where the platform's usability could be enhanced. We will ask about their options to confirm the design. This feedback loop proved instrumental in refining interactions, layouts, and overall user satisfaction.

Responsive Design Optimization

Our collaborative approach revealed the need for better responsive design across various devices. By tackling this challenge collectively, we ensured a consistent and compelling experience for users regardless of their preferred device.

Data-Backed Decision Making

Leveraging insights from Google Analytics and Google Tag Manager, we were able to identify usage patterns and behaviors. This data-driven approach guided our decisions and led to adjustments that aligned with actual user needs.

Holistic Platform Understanding

By working closely with diverse team members, including developers and project managers, I gained a comprehensive understanding of the platform's technical aspects and its overarching goals. This cross-functional collaboration allowed us to align our design choices with the platform's strategic vision.